Recent Evolutions in Food Consumption Patterns During the COVID-19 Emergency. The Emerging Market of Food Delivery and Its Implications on Food Quality

The framework developed is based on the qualitative and quantitative analysis of recent developments in consumption habits induced by the exogenous shocks of supply and demand caused by the post-pandemic scenarios and the war in Ukraine. The key role of the new processes of globalization has led companies and consumers to change their purchase of food. An emerging market, i.e. food delivery, has become one of the most commonly used channels for food distribution. It is interesting to observe both from the economic and nutritional sides the consequences that these new consumption habits have brought to consumers. In this regard, the research aims to evaluate the correlation between the emerging market of food delivery and its implications on food quality standards by consumers’ willingness to pay.