TRETTEL, ARIANNA

TRETTEL, ARIANNA  

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Esports and visual attention: evaluating in-game advertising through eye-tracking during the game viewing experience 2022 Mancini, Marco; Cherubino, Patrizia; Cartocci, Giulia; Ana, Martinez; DI FLUMERI, Gianluca; Petruzzellis, Luca; Cimini, Michele; Aricò, Pietro; Trettel, Arianna; Babiloni, Fabio
Forefront users’ experience evaluation by employing together virtual reality and electroencephalography: a case study on cognitive effects of scents 2021 Mancini, Marco; Cherubino, Patrizia; Cartocci, Giulia; Martinez, Ana; Borghini, Gianluca; Guastamacchia, Elena; di Flumeri, Gianluca; Rossi, Dario; Modica, Enrica; Menicocci, Stefano; Lupo, Viviana; Trettel, Arianna; Babiloni, Fabio
Marketing 4.0: le sfide della multicanalità. Atti 16ª SIM Conference 2019 2019 Caratu', Myriam; Sorrentino, Annarita; Mancini, Marco; Trettel, Arianna
Measuring neurophysiological signals, fixations and self-report data for product placement effectiveness assessment in music videos 2020 Martinez-Levy, Ana C.; Cartocci, Giulia; Modica, Enrica; Rossi, Dario; Mancini, Marco; Trettel, Arianna; Babiloni, Fabio; Cherubino, Patrizia
Measuring the emotional and cognitive consumers’ responses during interaction with marketing stimuli 2021 Vozzi, Alessia; Ronca, Vincenzo; Cherubino, Patrizia; Trettel, Arianna; Babiloni, Fabio
Neurophysiological evaluation of students' experience during remote and face-to-face lessons: a case study at driving school 2023 Simonetti, Ilaria; Tamborra, Luca; Giorgi, Andrea; Ronca, Vincenzo; Vozzi, Alessia; Aricò, Pietro; Borghini, Gianluca; Sciaraffa, Nicolina; Trettel, Arianna; Babiloni, Fabio; Picardi, Manuel; Di Flumeri, Gianluca
Real-time Pilot Crew's Mental Workload and Arousal Assessment During Simulated Flights for Training Evaluation: a Case Study 2022 Borghini, Gianluca; Arico, Pietro; Di Flumeri, Gianluca; Sciaraffa, Nicolina; Di Florio, Antonello; Ronca, Vincenzo; Giorgi, Andrea; Mezzadri, Lorenzo; Gasparini, Renzo; Tartaglino, Roberto; Trettel, Arianna; Babiloni, Fabio
Taste responses to chocolate pudding with different sucrose concentrations through physiological and explicit self-reported measures 2021 Martinez-Levy, Ana C.; Moneta, Elisabetta; Rossi, Dario; Trettel, Arianna; Peparaio, Marina; Saggia Civitelli, Eleonora; DI FLUMERI, Gianluca; Cherubino, Patrizia; Babiloni, Fabio; Sinesio, Fiorella
The sample size matters: to what extent the participant reduction affects the outcomes of a neuroscientific research. A case-study in neuromarketing field 2021 Vozzi, Alessia; Ronca, Vincenzo; Aricò, Pietro; Borghini, Gianluca; Sciaraffa, Nicolina; Cherubino, Patrizia; Trettel, Arianna; Babiloni, Fabio; Di Flumeri, Gianluca
Time-dependent analysis of human neurophysiological activities during an ecological olfactory experience 2023 Vozzi, Alessia; Martinez Levy, Ana; Ronca, Vincenzo; Giorgi, Andrea; Ferrara, Silvia; Mancini, Marco; Capotorto, Rossella; Cherubino, Patrizia; Trettel, Arianna; Babiloni, Fabio; Di Flumeri, Gianluca
What Is behind In-Stream Advertising on YouTube? A Remote Neuromarketing Study employing Eye-Tracking and Facial Coding techniques 2023 Mancini, Marco; Cherubino, Patrizia; Martinez, Ana; Vozzi, Alessia; Menicocci, Stefano; Ferrara, Silvia; Giorgi, Andrea; Aricò, Pietro; Trettel, Arianna; Babiloni, Fabio
Wine tasting: how much Is the contribution of the clfaction? 2018 Cherubino, Patrizia; Cartocci, Giulia; Modica, Enrica; Rossi, Dario; Mancini, Marco; Trettel, Arianna; Babiloni, Fabio