This paper is divided into two parts: the first analyses evaluation in websites following a genre-based approach and focusing on aspects of self-evaluation and self-promotion; the second part uses Appraisal Theory as a framework for the analysis of the autobiographical notes of the founders of the companies.
Corporate websites: voices of authority / Salvi, Rita; Turnbull, Judith Anne. - In: TEXTUS. - ISSN 1824-3967. - STAMPA. - XX:(2007), pp. 243-264.
Corporate websites: voices of authority
SALVI, Rita;TURNBULL, Judith Anne
2007
Abstract
This paper is divided into two parts: the first analyses evaluation in websites following a genre-based approach and focusing on aspects of self-evaluation and self-promotion; the second part uses Appraisal Theory as a framework for the analysis of the autobiographical notes of the founders of the companies.File allegati a questo prodotto
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