This preface is intended to explain why the TV series Lost has become strategic in relation to the understanding of new audience engagement practices and new strategy of transmedia storytelling. Lost has been a media event, relevant for the original writing and spreadability of content, for innovative technologies of distribution and use, for immersive experience as a consumer and for the practices of the connected audience.
Introduzione. Perchè studiare Lost? / Ando', Romana. - STAMPA. - (2011), pp. 19-31.
Introduzione. Perchè studiare Lost?
ANDO', Romana
2011
Abstract
This preface is intended to explain why the TV series Lost has become strategic in relation to the understanding of new audience engagement practices and new strategy of transmedia storytelling. Lost has been a media event, relevant for the original writing and spreadability of content, for innovative technologies of distribution and use, for immersive experience as a consumer and for the practices of the connected audience.File allegati a questo prodotto
Non ci sono file associati a questo prodotto.
I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
