From knowledge to action: how the Metaverse transforms Knowledge Management in Healthcare

Metaverse is emerging as a transformative tool for Knowledge Management (KM) in healthcare, enabling immersive medical training, collaborative diagnostics, and real-time knowledge sharing. However, its adoption faces challenges related to technological feasibility, regulatory constraints, and organizational readiness. This study explores the strategic role of the Metaverse in KM through a qualitative approach based on expert interviews. Findings highlight both opportunities and barriers, emphasizing the need for targeted investments, standardization, and regulatory frameworks. By integrating the Knowledge-Based View (KBV) and Organizational Learning Theory (OLT), this research provides insights into how the Metaverse can enhance knowledge processes in healthcare organizations.