Urbino Explored in a Multimedia Travel Notebook

To communicate Cultural Heritage, it is essential to emotionally engage the audience by offering integrated experiences on multiple spatial and temporal levels. In this context, the reinterpretation of a traditional product - the travel notebook - is described, renewed through digital technologies. A high-quality graphic paper booklet that, through ‘augmented drawings’ via Augmented Reality and various QR codes, proposes a journey to discover the Early Renaissance offered by the National Gallery of the Marches at the Ducal Palace in Urbino. Integrating with low-impact immersive technologies such as Augmented Reality (AR) and QR codes, the notebook provides a unique aesthetic experience, combining emotions and multimedia content. Through pages illustrated with graphic elements resembling a Renaissance diary, the notebook guides the visitor on a journey of discovery into the Renaissance, offering QR codes to access videos, audio, and virtual tours. The article emphasizes the importance of bridging the imaginative-recollection gap to strengthen the connection between the observer and cultural heritage, promoting an education in vision and a reappropriation of historical values.