: Effectively reducing climate change requires marked, global behavior change. However, it is unclear which strategies are most likely to motivate people to change their climate beliefs and behaviors. Here, we tested 11 expert-crowdsourced interventions on four climate mitigation outcomes: beliefs, policy support, information sharing intention, and an effortful tree-planting behavioral task. Across 59,440 participants from 63 countries, the interventions' effectiveness was small, largely limited to nonclimate skeptics, and differed across outcomes: Beliefs were strengthened mostly by decreasing psychological distance (by 2.3%), policy support by writing a letter to a future-generation member (2.6%), information sharing by negative emotion induction (12.1%), and no intervention increased the more effortful behavior-several interventions even reduced tree planting. Last, the effects of each intervention differed depending on people's initial climate beliefs. These findings suggest that the impact of behavioral climate interventions varies across audiences and target behaviors.

Addressing climate change with behavioral science: A global intervention tournament in 63 countries / Vlasceanu, Madalina; Doell, Kimberly C.; Bak-Coleman, Joseph B.; Todorova, Boryana; Berkebile-Weinberg, Michael M.; Grayson, Samantha J.; Patel, Yash; Goldwert, Danielle; Pei, Yifei; Chakroff, Alek; Pronizius, Ekaterina; van den Broek, Karlijn L.; Vlasceanu, Denisa; Constantino, Sara; Morais, Michael J.; Schumann, Philipp; Rathje, Steve; Fang, Ke; Aglioti, Salvatore Maria; Alfano, Mark; Alvarado-Yepez, Andy J.; Andersen, Angélica; Anseel, Frederik; Apps, Matthew A. J.; Asadli, Chillar; Awuor, Fonda Jane; Azevedo, Flavio; Basaglia, Piero; Bélanger, Jocelyn J.; Berger, Sebastian; Bertin, Paul; Białek, Michał; Bialobrzeska, Olga; Blaya-Burgo, Michelle; Bleize, Daniëlle N. M.; Bø, Simen; Boecker, Lea; Boggio, Paulo S.; Borau, Sylvie; Bos, Björn; Bouguettaya, Ayoub; Brauer, Markus; Brick, Cameron; Brik, Tymofii; Briker, Roman; Brosch, Tobias; Buchel, Ondrej; Buonauro, Daniel; Butalia, Radhika; Carvacho, Héctor; Chamberlain, Sarah A. E.; Chan, Hang-Yee; Chow, Dawn; Chung, Dongil; Cian, Luca; Cohen-Eick, Noa; Contreras-Huerta, Luis Sebastian; Contu, Davide; Cristea, Vladimir; Cutler, Jo; D'Ottone, Silvana; De Keersmaecker, Jonas; Delcourt, Sarah; Delouvée, Sylvain; Diel, Kathi; Douglas, Benjamin D.; Drupp, Moritz A.; Dubey, Shreya; Ekmanis, Jānis; Elbaek, Christian T.; Elsherif, Mahmoud; Engelhard, Iris M.; Escher, Yannik A.; Etienne, Tom W.; Farage, Laura; Farias, Ana Rita; Feuerriegel, Stefan; Findor, Andrej; Freira, Lucia; Friese, Malte; Gains, Neil Philip; Gallyamova, Albina; Geiger, Sandra J.; Genschow, Oliver; Gjoneska, Biljana; Gkinopoulos, Theofilos; Goldberg, Beth; Goldenberg, Amit; Gradidge, Sarah; Grassini, Simone; Gray, Kurt; Grelle, Sonja; Griffin, Siobhán M.; Grigoryan, Lusine; Grigoryan, Ani; Grigoryev, Dmitry; Gruber, June; Guilaran, Johnrev; Hadar, Britt; Hahnel, Ulf J. J.; Halperin, Eran; Harvey, Annelie J.; Haugestad, Christian A. P.; Herman, Aleksandra M.; Hershfield, Hal E.; Himichi, Toshiyuki; Hine, Donald W.; Hofmann, Wilhelm; Howe, Lauren; Huaman-Chulluncuy, Enma T.; Huang, Guanxiong; Ishii, Tatsunori; Ito, Ayahito; Jia, Fanli; Jost, John T.; Jovanović, Veljko; Jurgiel, Dominika; Kácha, Ondřej; Kankaanpää, Reeta; Kantorowicz, Jaroslaw; Kantorowicz-Reznichenko, Elena; Kaplan Mintz, Keren; Kaya, Ilker; Kaya, Ozgur; Khachatryan, Narine; Klas, Anna; Klein, Colin; Klöckner, Christian A.; Koppel, Lina; Kosachenko, Alexandra I.; Kothe, Emily J.; Krebs, Ruth; Krosch, Amy R.; Krouwel, Andre P. M.; Kyrychenko, Yara; Lagomarsino, Maria; Lamm, Claus; Lange, Florian; Lee Cunningham, Julia; Lees, Jeffrey; Leung, Tak Yan; Levy, Neil; Lockwood, Patricia L.; Longoni, Chiara; López Ortega, Alberto; Loschelder, David D.; Lu, Jackson G.; Luo, Yu; Luomba, Joseph; Lutz, Annika E.; Majer, Johann M.; Markowitz, Ezra; Marsh, Abigail A.; Mascarenhas, Karen Louise; Mbilingi, Bwambale; Mbungu, Winfred; Mchugh, Cillian; Meijers, Marijn H. C.; Mercier, Hugo; Mhagama, Fenant Laurent; Michalakis, Katerina; Mikus, Nace; Milliron, Sarah; Mitkidis, Panagiotis; Monge-Rodríguez, Fredy S.; Mora, Youri L.; Moreau, David; Motoki, Kosuke; Moyano, Manuel; Mus, Mathilde; Navajas, Joaquin; Nguyen, Tam Luong; Nguyen, Dung Minh; Nguyen, Trieu; Niemi, Laura; Nijssen, Sari R. R.; Nilsonne, Gustav; Nitschke, Jonas P.; Nockur, Laila; Okura, Ritah; Öner, Sezin; Özdoğru, Asil Ali; Palumbo, Helena; Panagopoulos, Costas; Panasiti, Maria Serena; Pärnamets, Philip; Paruzel-Czachura, Mariola; Pavlov, Yuri G.; Payán-Gómez, César; Pearson, Adam R.; Pereira da Costa, Leonor; Petrowsky, Hannes M.; Pfattheicher, Stefan; Pham, Nhat Tan; Ponizovskiy, Vladimir; Pretus, Clara; Rêgo, Gabriel G.; Reimann, Ritsaart; Rhoads, Shawn A.; Riano-Moreno, Julian; Richter, Isabell; Röer, Jan Philipp; Rosa-Sullivan, Jahred; Ross, Robert M.; Sabherwal, Anandita; Saito, Toshiki; Sarrasin, Oriane; Say, Nicolas; Schmid, Katharina; Schmitt, Michael T.; Schoenegger, Philipp; Scholz, Christin; Schug, Mariah G.; Schulreich, Stefan; Shreedhar, Ganga; Shuman, Eric; Sivan, Smadar; Sjåstad, Hallgeir; Soliman, Meikel; Soud, Katia; Spampatti, Tobia; Sparkman, Gregg; Spasovski, Ognen; Stanley, Samantha K.; Stern, Jessica A.; Strahm, Noel; Suko, Yasushi; Sul, Sunhae; Syropoulos, Stylianos; Taylor, Neil C.; Tedaldi, Elisa; Tinghög, Gustav; Huynh, Luu Duc Toan; Travaglino, Giovanni Antonio; Tsakiris, Manos; Tüter, İlayda; Tyrala, Michael; Uluğ, Özden Melis; Urbanek, Arkadiusz; Valko, Danila; van der Linden, Sander; van Schie, Kevin; van Stekelenburg, Aart; Vanags, Edmunds; Västfjäll, Daniel; Vesely, Stepan; Vintr, Jáchym; Vranka, Marek; Wanguche, Patrick Otuo; Willer, Robb; Wojcik, Adrian Dominik; Xu, Rachel; Yadav, Anjali; Zawisza, Magdalena; Zhao, Xian; Zhao, Jiaying; Żuk, Dawid; Van Bavel, Jay J.. - In: SCIENCE ADVANCES. - ISSN 2375-2548. - 10:6(2024). [10.1126/sciadv.adj5778]

Addressing climate change with behavioral science: A global intervention tournament in 63 countries

Aglioti, Salvatore Maria;Gjoneska, Biljana;Jost, John T.;Luo, Yu;Panasiti, Maria Serena;
2024

Abstract

: Effectively reducing climate change requires marked, global behavior change. However, it is unclear which strategies are most likely to motivate people to change their climate beliefs and behaviors. Here, we tested 11 expert-crowdsourced interventions on four climate mitigation outcomes: beliefs, policy support, information sharing intention, and an effortful tree-planting behavioral task. Across 59,440 participants from 63 countries, the interventions' effectiveness was small, largely limited to nonclimate skeptics, and differed across outcomes: Beliefs were strengthened mostly by decreasing psychological distance (by 2.3%), policy support by writing a letter to a future-generation member (2.6%), information sharing by negative emotion induction (12.1%), and no intervention increased the more effortful behavior-several interventions even reduced tree planting. Last, the effects of each intervention differed depending on people's initial climate beliefs. These findings suggest that the impact of behavioral climate interventions varies across audiences and target behaviors.
2024
climate change
01 Pubblicazione su rivista::01a Articolo in rivista
Addressing climate change with behavioral science: A global intervention tournament in 63 countries / Vlasceanu, Madalina; Doell, Kimberly C.; Bak-Coleman, Joseph B.; Todorova, Boryana; Berkebile-Weinberg, Michael M.; Grayson, Samantha J.; Patel, Yash; Goldwert, Danielle; Pei, Yifei; Chakroff, Alek; Pronizius, Ekaterina; van den Broek, Karlijn L.; Vlasceanu, Denisa; Constantino, Sara; Morais, Michael J.; Schumann, Philipp; Rathje, Steve; Fang, Ke; Aglioti, Salvatore Maria; Alfano, Mark; Alvarado-Yepez, Andy J.; Andersen, Angélica; Anseel, Frederik; Apps, Matthew A. J.; Asadli, Chillar; Awuor, Fonda Jane; Azevedo, Flavio; Basaglia, Piero; Bélanger, Jocelyn J.; Berger, Sebastian; Bertin, Paul; Białek, Michał; Bialobrzeska, Olga; Blaya-Burgo, Michelle; Bleize, Daniëlle N. M.; Bø, Simen; Boecker, Lea; Boggio, Paulo S.; Borau, Sylvie; Bos, Björn; Bouguettaya, Ayoub; Brauer, Markus; Brick, Cameron; Brik, Tymofii; Briker, Roman; Brosch, Tobias; Buchel, Ondrej; Buonauro, Daniel; Butalia, Radhika; Carvacho, Héctor; Chamberlain, Sarah A. E.; Chan, Hang-Yee; Chow, Dawn; Chung, Dongil; Cian, Luca; Cohen-Eick, Noa; Contreras-Huerta, Luis Sebastian; Contu, Davide; Cristea, Vladimir; Cutler, Jo; D'Ottone, Silvana; De Keersmaecker, Jonas; Delcourt, Sarah; Delouvée, Sylvain; Diel, Kathi; Douglas, Benjamin D.; Drupp, Moritz A.; Dubey, Shreya; Ekmanis, Jānis; Elbaek, Christian T.; Elsherif, Mahmoud; Engelhard, Iris M.; Escher, Yannik A.; Etienne, Tom W.; Farage, Laura; Farias, Ana Rita; Feuerriegel, Stefan; Findor, Andrej; Freira, Lucia; Friese, Malte; Gains, Neil Philip; Gallyamova, Albina; Geiger, Sandra J.; Genschow, Oliver; Gjoneska, Biljana; Gkinopoulos, Theofilos; Goldberg, Beth; Goldenberg, Amit; Gradidge, Sarah; Grassini, Simone; Gray, Kurt; Grelle, Sonja; Griffin, Siobhán M.; Grigoryan, Lusine; Grigoryan, Ani; Grigoryev, Dmitry; Gruber, June; Guilaran, Johnrev; Hadar, Britt; Hahnel, Ulf J. J.; Halperin, Eran; Harvey, Annelie J.; Haugestad, Christian A. P.; Herman, Aleksandra M.; Hershfield, Hal E.; Himichi, Toshiyuki; Hine, Donald W.; Hofmann, Wilhelm; Howe, Lauren; Huaman-Chulluncuy, Enma T.; Huang, Guanxiong; Ishii, Tatsunori; Ito, Ayahito; Jia, Fanli; Jost, John T.; Jovanović, Veljko; Jurgiel, Dominika; Kácha, Ondřej; Kankaanpää, Reeta; Kantorowicz, Jaroslaw; Kantorowicz-Reznichenko, Elena; Kaplan Mintz, Keren; Kaya, Ilker; Kaya, Ozgur; Khachatryan, Narine; Klas, Anna; Klein, Colin; Klöckner, Christian A.; Koppel, Lina; Kosachenko, Alexandra I.; Kothe, Emily J.; Krebs, Ruth; Krosch, Amy R.; Krouwel, Andre P. M.; Kyrychenko, Yara; Lagomarsino, Maria; Lamm, Claus; Lange, Florian; Lee Cunningham, Julia; Lees, Jeffrey; Leung, Tak Yan; Levy, Neil; Lockwood, Patricia L.; Longoni, Chiara; López Ortega, Alberto; Loschelder, David D.; Lu, Jackson G.; Luo, Yu; Luomba, Joseph; Lutz, Annika E.; Majer, Johann M.; Markowitz, Ezra; Marsh, Abigail A.; Mascarenhas, Karen Louise; Mbilingi, Bwambale; Mbungu, Winfred; Mchugh, Cillian; Meijers, Marijn H. C.; Mercier, Hugo; Mhagama, Fenant Laurent; Michalakis, Katerina; Mikus, Nace; Milliron, Sarah; Mitkidis, Panagiotis; Monge-Rodríguez, Fredy S.; Mora, Youri L.; Moreau, David; Motoki, Kosuke; Moyano, Manuel; Mus, Mathilde; Navajas, Joaquin; Nguyen, Tam Luong; Nguyen, Dung Minh; Nguyen, Trieu; Niemi, Laura; Nijssen, Sari R. R.; Nilsonne, Gustav; Nitschke, Jonas P.; Nockur, Laila; Okura, Ritah; Öner, Sezin; Özdoğru, Asil Ali; Palumbo, Helena; Panagopoulos, Costas; Panasiti, Maria Serena; Pärnamets, Philip; Paruzel-Czachura, Mariola; Pavlov, Yuri G.; Payán-Gómez, César; Pearson, Adam R.; Pereira da Costa, Leonor; Petrowsky, Hannes M.; Pfattheicher, Stefan; Pham, Nhat Tan; Ponizovskiy, Vladimir; Pretus, Clara; Rêgo, Gabriel G.; Reimann, Ritsaart; Rhoads, Shawn A.; Riano-Moreno, Julian; Richter, Isabell; Röer, Jan Philipp; Rosa-Sullivan, Jahred; Ross, Robert M.; Sabherwal, Anandita; Saito, Toshiki; Sarrasin, Oriane; Say, Nicolas; Schmid, Katharina; Schmitt, Michael T.; Schoenegger, Philipp; Scholz, Christin; Schug, Mariah G.; Schulreich, Stefan; Shreedhar, Ganga; Shuman, Eric; Sivan, Smadar; Sjåstad, Hallgeir; Soliman, Meikel; Soud, Katia; Spampatti, Tobia; Sparkman, Gregg; Spasovski, Ognen; Stanley, Samantha K.; Stern, Jessica A.; Strahm, Noel; Suko, Yasushi; Sul, Sunhae; Syropoulos, Stylianos; Taylor, Neil C.; Tedaldi, Elisa; Tinghög, Gustav; Huynh, Luu Duc Toan; Travaglino, Giovanni Antonio; Tsakiris, Manos; Tüter, İlayda; Tyrala, Michael; Uluğ, Özden Melis; Urbanek, Arkadiusz; Valko, Danila; van der Linden, Sander; van Schie, Kevin; van Stekelenburg, Aart; Vanags, Edmunds; Västfjäll, Daniel; Vesely, Stepan; Vintr, Jáchym; Vranka, Marek; Wanguche, Patrick Otuo; Willer, Robb; Wojcik, Adrian Dominik; Xu, Rachel; Yadav, Anjali; Zawisza, Magdalena; Zhao, Xian; Zhao, Jiaying; Żuk, Dawid; Van Bavel, Jay J.. - In: SCIENCE ADVANCES. - ISSN 2375-2548. - 10:6(2024). [10.1126/sciadv.adj5778]
File allegati a questo prodotto
Non ci sono file associati a questo prodotto.

I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.

Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11573/1707992
 Attenzione

Attenzione! I dati visualizzati non sono stati sottoposti a validazione da parte dell'ateneo

Citazioni
  • ???jsp.display-item.citation.pmc??? 1
  • Scopus 5
  • ???jsp.display-item.citation.isi??? ND
social impact