Our research focuses on the social media activity related to the heavy floods that occurred in Sardinia in November 2013. We adopt an ecological approach, considering a variety of (social media) platforms that have been used during the floods. As institutional social media communication was generally lacking, we have witnessed what we could define as “crowdsourced social media emergency management”. Some digital volunteers created a specific Twitter hashtag (#allertameteoSAR), and a related Facebook Page, and succeeded in transforming it into the “(un)official” hashtag for disaster recovery-related conversations.
Obiettivo del contributo è analizzare le forme di attivazione che si sono aggregate intorno all'hashtag allertameteoSAR, osservando le pratiche attraverso le quali gli utenti hanno creato uno spazio nel quale condividere informazioni utili, verificandole e valicandole attraverso una serie di azioni di "volontariato digitale" che si sono dispiegate, a partire da Twitter, su una pluralità di piattaforme digitali.
#allertameteoSAR: analisi di un hashtag di servizio tra dinamiche di influenza e nuove forme di engagement / L., Parisi; Comunello, Francesca; Amico, Andrea. - STAMPA. - (2014), pp. 121-140.
#allertameteoSAR: analisi di un hashtag di servizio tra dinamiche di influenza e nuove forme di engagement
COMUNELLO, FRANCESCA;AMICO, ANDREA
2014
Abstract
Our research focuses on the social media activity related to the heavy floods that occurred in Sardinia in November 2013. We adopt an ecological approach, considering a variety of (social media) platforms that have been used during the floods. As institutional social media communication was generally lacking, we have witnessed what we could define as “crowdsourced social media emergency management”. Some digital volunteers created a specific Twitter hashtag (#allertameteoSAR), and a related Facebook Page, and succeeded in transforming it into the “(un)official” hashtag for disaster recovery-related conversations.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.