Material traces of a cumbersome past. The case of Italian colonial history

Physical daily contexts are replete with traces of the past. A statue in a park, the name of a street, or an old advertisement can all remind people of specific historical moments or periods. Often, they recall glorious episodes, but traces of less glorious pasts also persist. Among them, the most self-censored ones refer to past immoral actions that tarnish the overly idealized moral standard attributed to the group. As a case in point, material traces of the colonial past became the focus of controversies within formerly colonizing countries during the last decade. European anti-racist movements questioned the colonial heritage of European societies in an unprecedented manner and active social minorities also brought to the fore some traces still in the background of physical environments. Part of public opinion reacted by denouncing the “cancel culture” or the danger of “erasing” history. This chapter outlines a social psychological approach about contemporary perceptions and interpretations of still self-censored material traces of Italian colonialism. Results of a qualitative survey on Italian participants’ representations and attitudes toward a candy with a colonial wrapping will illustrate how Italian participants of different generations question this ephemeral trace and take on the challenge of a cumbersome past.