Fiber-to-the-wireless: How Linkem has become an Italian

The Internet has been powerfully revolutionizing our way of living and soaking each of its aspects to the point that being constantly connected has become almost our primary need. The number of internet service providers has been increasing and that has permitted to proposing personalized and simultaneously economic offers. What has been changing continually is the use of technology that enables us to access the internet; starting from the first experiences of the fixed internet to the wireless internet. In this chapter, we show how the young Italian Internet Service Provider Linkem has been introducing and developing an innovative accessibility to the internet. We discuss how Customer Relationship Management (CRM) and Service management are being managed efficiently through a framework called the Unified Service Desk.